Paulo Alexandre de Oliveira Duarte, Ph.D.
Assistant Professor
Business and Economics Departament
Position and contact information
Erasmus Coordinator for Marketing
University of Beira Interior
Business and Economics Departament(DGE)
Faculdade das Ciências Sociais e Humanas
Edifício Ernesto Cruz - Estrada do Sineiro
6200 Covilhã
Gabinete Abrideias (3.32)
Telef. +351 275 319 648 - Ext.: 3848
Fax. +351 275 319 601
e-mail: pduarte@ubi.pt
Research
Research Interests
Consumer Behavior
Branding and Brand Management
Health Marketing
Place Branding / Place Marketing
Sales Management
Research Projects
Better Health Promotion (HELP)
Marketing Higher Education
Pró-Ludico
Teaching
1º Semestre
Gestão de Produtos e Marcas (5788)
2º Semestre
Comércio Electrónico (e-commerce) (5548)
Comércio Electrónico e Web Marketing (e-commerce and web marketing) (5801)
Comportamento do Consumidor (Consumer Behavior) (5782)
Other activities/Informations
Master of Science (M.S.), MBA and Ph.D. Students Supervision
Information about M.S., MBA and Phd Supervision activities
List of Current and Former Supervised Students
Bimarketing - Marketing Course Blog
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